Do you know where your customers are in the virtual world? Jamie Lynn Morgan, owner and creative director for Relationship Philosophy Marketing, in Coeur d’Alene, says that’s the first step to creating an effective social media strategy.
“The basis of everything that I have ever done in marketing, advertising, and business development has been about relationships,” says Morgan, who has invested a lot of time in using social media as a relationship-building tool. Her area of expertise is social media marketing and networking for the Inland Northwest hospitality industry.
